COFFEE + CONVERSE
The number one complaint about social media for business is the amount of time and effort it takes for, in the most part, very little results.
Decisions that have data behind them are quicker and easier to make and the results more reliable.
We’ve all been that person – discounting, justifying or asking slightly desperately for our price on a sales call but where does it stem from?
You need to find and measure the earliest indicator in your customer journey to ensure you can either make a quick pivot or pour gasoline on a fire strategy
We’ve become such experts at social distancing that we’ve applied it to our marketing too. What if we went back to basics and built relationships instead?